The deal leverages SurgePays' distribution network for affordable wireless services, targeting rural and cost-sensitive customers.
SurgePays, Inc. SURG shares are trading higher after the company inked a deal with AT&T Inc. T to provide mobile wireless, voice, data, and messaging services.
As per a multi-year mobile virtual network operator (MVNO) agreement, SurgePays will offer its customers reliable 4G LTE and 5G services using AT&T's wireless network, which covers over 99% of Americans in North America.
The AT&T agreement enables SurgePays to empower other businesses to deliver MVNO wireless services while expanding into underserved and rural markets. Leveraging its vast network of convenience stores, bodegas, and neighborhood locations, SurgePays ensures easy access to prepaid wireless and financial products.
Brian Cox, Chairman and CEO, said, "Once service integration with AT&T is complete, we will be able to provide services on a network that our customers can depend on to stay securely connected, whether they are existing SurgePays customers or new ones coming to us through our convenience store distribution channel, operation centers or online."
"Back in July, we announced the hiring and appointment of Joseph Gomez as vice president of MVNO Operations," added Cox. "Joe had served AT&T for decades leading strategic initiatives, developing partnerships and overseeing national sales and distribution channels. He has wasted no time in following through on his charge of driving our MVNO strategy with a focus on market share growth."
Price Action: SURG shares are up 17.1% at $1.71 at the last check Thursday.
Image sourced from Shutterstock
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